Sunday, July 27, 2014

#DigitalMarketing shaped by Tech + Social

+Marketing Technology Blog has posted an easy to understand, yet comprehensive, infographic on trends that are shaping Digital Marketing.

2 Key Concepts highlighted in this excellent article are:

  • Mobile is shaping the future of Digital Marketing
  • Social Media is shaping the future of Digital Marketing
While very valid points, I have a slightly different conclusion:
  • How people USE Mobile and Social shapes Digital Marketing
  • The convergence of how people use both Mobile + Social, in an integrated manner, has great impact on the shape of Digital Marketing
H/T to NJIT who created the infographic.

See the full infographic in the Marketing Tech Blog article here.  

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